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10/17/13

The Eyes Have It: Choosing the right glasses isn't quite so clear-cut

For some consumers, eyeglasses are interchangeable and little or no thought goes into picking a pair of frames. But for the majority population that can't see so well far away, their vision on buying glasses is hardly short sighted.
So the impetus on selecting a seriously fashionable set of frames isn't so much a lack of desire to do so but rather ignorance and indecision on the part of the customer.
What eyeglasses are deemed stylish?
Do I pick a pair based on color or how well they're constructed?
And what about brand names?

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Suddenly, choosing something as simple as glasses is rather daunting.
Plenty of reputable companies that deal directly in eyeglasses offer a bevy of recommendations, including interactive web sites that allow you to participate in a step by step buying process. Part of that includes determining your face shape and frame color you want most.
In addition to companies that cater to customers who aren't quite overly confident on their buying decision, some retailers take that mentality a step further. They're eager to let customers try on glasses before they buy; think of it as swapping selected frames in exchange for peace of mind.
This practice is picked up primarily by online glasses retailers which don't have the benefit of an actual store for customers to visit. These same online stores typically offer a better selection than their physical store competitors, so the addition of trying before you buy puts the online avenue a little more lucrative and intriguing, and is the better option for customers as a whole.
Choosing a brand is mostly up to how aware or comfortable you are with a particular manufacturer. There certainly isn't a shortage of well-equipped and renowned players in this market, from Polo Ralph Lauren to Calvin Klein.
For a change of pace, many have opted for something a little different as far as eyeglasses go, the ones carefully crafted out of wood. This design lends itself to ongoing trends and is a fantastic option for as far as price is concerned. One of the leaders in this particular style is See. Saw. Seen Eyewear. They're adept at designing particularly potent wooden frames that hardly seem like they were whittled in a modest wood shop.
No matter what your criteria is for getting glasses, the backbone of the buying process should be rooted in matching your own personal style with something that complements your overall look. That mindset means seeing exactly what you want clearly.

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