Vonage makes its business plan crystal clear: deliver broadband telephone service with exceptional customer service and pricing. Those still inclined to own a home phon... Keep Reading

Vonage makes its business plan crystal clear: deliver broadband telephone service with exceptional customer service and pricing. Those still inclined to own a home phone might want to put Vonage on the top of its list. This company comes dangerously close to making having a home phone both simple and affordable. Most Vonage calling plans start at $9.99 as an introductory rate then switch over to around $20-30 per month, depending on whether you choose a domestic or international calling plan. Vonage branched out from its online store and is quickly becoming available in big-box retailers such as K-Mart and Best Buy. Vonage differs from its competitors as its phone lines ignore traditional phone jacks and instead employs technology that allows phones to work through the internet. Customers sign on with Vonage and are immediately delivered the “Vonage Box,” a magical piece of equipment that is the proverbial middle man between your home phone and modem. This adapter piece allows your phone to run directly off your internet connection. Vonage knows that other options in the home phone arena exist but they’re fully prepared to earn business with a 30-day money back guarantee. Various specials offered by Vonage also include instant rebates and gifts for enrolling – anything from movie tickets to fine dining vouchers. Marketing plays a big part in the success and business acumen of Vonage. This savvy marketer dabbles in television commercials that feature customers opining about calling home and enjoying great conversation coupled with great pricing. Small business owners also are portrayed as a more content group thanks to Vonage, which tailors plans to all organization that are content on saving money every month on phone bills. Price point certainly drives the business of Vonage but even the lowest price can’t make up for poor service. Fortunately for Vonage, their customer service is sensational and the low-price model is just an added bonus.